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What is marketing ops? 01/25/2021
We know it when we see it, but can we define it? Please visit Marketing Land for the full article.
Steve Petersen
Train with the experts from Adobe, Microsoft, and more at SMX 01/25/2021
Meet some of the marketing experts who will guide you on your learning journey this February. Please visit Marketing Land for the full article.
Lauren Donovan
What is broken that a CDP will fix? 01/22/2021
What functionality would a CDP replace in your marketing stack? Please visit Marketing Land for the full article.
Kim Davis
Your exclusive MarTech preview is here 01/21/2021
Join us online for free at MarTech, March 16-17, to explore essential marketing operations challenges and opportunities. Please visit Marketing Land for the full article.
Lauren Donovan
Rethinking your strategic planning for 2021 01/21/2021
How to change your approach to strategic planning in this fast-moving business environment. Please visit Marketing Land for the full article.
Ryan Phelan
How Rakuten Viki is promoting K-drama to a global audience 01/20/2021
A martech stack featuring Movable Ink and Braze is critical to user engagement. Please visit Marketing Land for the full article.
Kim Davis
The SMX Report agenda is live! 01/19/2021
Your journey to mastering search marketing analytics begins here. Please visit Marketing Land for the full article.
Lauren Donovan
ON24 files for an IPO 01/15/2021
After a period of losses, ON24 catches the virtual event wave. Please visit Marketing Land for the full article.
Kim Davis
Is your marketing ops team ready to implement a new CDP? 01/14/2021
Best practices for implementing a CDP, and how a 75 year-old sporting goods company went about it. Please visit Marketing Land for the full article.
Chris Wood
Why Cross-Functional Agile Teams Get Campaigns Delivered Earlier 01/13/2021
How to avoid over-specialization and the bottle-necks it creates. Please visit Marketing Land for the full article.
Stacey Ackerman

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